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Franchising

Owning an Osteo and Physio franchise clinic

Freeing osteopaths to do what they love with the income they deserve

Who are we?

Osteo and Physio was founded in 2008 by clinic director Jonathan Boxall, whose belief in the model has been such that he has put significant personal and financial investment into the business, re-mortgaging his house and investing in technology, legal consultancy and obtaining advice from leading industry specialists. In our early days we were known as the Cullompton Osteopath at Culm Valley Integrated Centre for Health in the South West of England. As we grew, we developed our own independent brand and after establishing three successful clinics, we launched the franchise company.
Jonathan’s vision for Osteo and Physio was to create an environment that patients love to visit for comfort and healing, and where practitioners can thrive in ideal clinic surroundings.
To realise this we have put thousands of hours into creating and documenting optimal ways of working with easy to use software solutions, beautifully designed clinic interiors and room layouts with the best equipment and practitioner training that is engaging and enjoyable. This allows an excellent clinic to be run without effort, providing patients and practitioners alike with a consistently wonderful experience. This provides the owner with a time dividend to do what they love to do, and an income that is at the top of the profession. The business processes have been relentlessly tested and refined, and our collective philosophy has always been to strive for improvement. As a result, the franchise is committed to continually evolving and improving all aspects of clinic management which means that things will always be getting better.

Would you like to find out more about becoming a franchisee?

Please fill in the contact form here and we will arrange a phone call to answer your questions.
If you would like to make an official application to become an Osteo and Physio Franchisee please fill out the online application form here.

Why franchise with Osteo and Physio?

“Since opening my two room franchise clinic, my business has far exceeded anything I thought was possible. After only 6 months I’m already in the process of recruiting a third associate, the 6th member of my team. The clinic is so easy to run and successful I’m already planning to open a second clinic within the next 12 months.”
Franchisee in Ottery St Mary
Meanwhile, for existing clinic owners, the headaches of day to day logistics have been solved. The hours wasted bookkeeping, ordering and sourcing stock, the jobs left undone, the personnel issues – these problems have been overcome with technology and procedures that have been proven to work. Our systems reduce time spent on clinic management, administration and marketing by 90%, freeing you to do what you love most.
An Osteo and Physio franchise offers the opportunity for Osteopaths to run a professional, successful and profitable clinic or group of clinics by utilising industry leading software, reception and marketing solutions. We provide you with industry-leading support and systems for career autonomy, improved success and rapid growth opportunities.

Industry-leading technology that takes care of the big admin jobs, ensuring everything gets done with the minimal amount of time and effort.

Giving individuals from graduates to established therapists control over their career paths.

Saving time and money on marketing, admin and management while improving income.

We recognise the lack of development pathways available to osteopaths. As a result, our franchise model has been created to give individuals the ability to become business owners, gain autonomy over their careers, and receive an income that equals their ambition.

Two Things Really Set Us Apart

We are big on technology

We have invested heavily in creating an industry-leading platform that makes it easier and more cost-effective to set up your business, as well as attract clients and manage information and bookings. It’s tried and tested by our existing practices and it is constantly reviewed for improvements that you will also benefit from.

We are a premium brand

That means that we are not afraid to spend money, time and resource on marketing, branding and the customer journey to ensure that we are not only offering clinical excellence, but an enjoyable experience as well. Our patients have come to expect the very best in professionalism and care from practitioners who love where they work.

What do you get from us?

“Any stressful or time-consuming task to do with running the clinic is handled by the clinic portal. Payroll, for example, used to take four hours but it now takes 40 seconds!”
Franchisee in Ottery St Mary
From set up to training and ongoing support, Osteo and Physio is committed to supporting franchisees in developing sustainable and profitable businesses built on trust and excellence. We provide support at every level, from technology to marketing, business management to site selection, initial training and ongoing training as well as dealing with third party suppliers and support and advice whenever you need or want it throughout your career.
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A profitable, tried and tested business model that works

Access to the clinic hub system which organises and automates the majority of clinic admin tasks such as payroll and bookkeeping

Say goodbye to sourcing and ordering stock, simply do a stock take and everything you need is ordered automatically

A semi automated marketing system which builds your business for you

Exclusive access to the industry leading app

A streamlined 3 tier reception service, obviating the need for an onsite reception

Complete clinic start-up pack to hit the ground running

Ongoing mentoring, training and support as well as online reading and video materials

Be part of a recognisable brand that has been proven to promote growth

Promotion and exposure through a very active and growing social media platform

Minimum cost pay-per-click advertising

Access to a library of articles and promotional materials

A website which is always at the top of the search engines

Assistance with accounting, compliance, tax and HR

Help maintaining practice standards including achievement of CPD points

Initial head office training

Site location and clinic design support with pre-opening assistance

Meet Jonathan

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Jonathan

Jonathan is the Founder and CEO of OSteo and Physio. He will be directly involved in ensuring the success of your new clinic.

As a software engineer and experienced business owner, creating a model that uses technology to improve businesses processes for osteopaths, as well as deliver better customer service for clients, was very much at the forefront of his vision from the start.

The sophisticated system allows for the more efficient running of a business. This allows franchisees to graduate from a one room clinic to a high street location in a short space of time, developing your income potential and client base at a much faster rate than more traditional pathways would allow.

Meet The Directors

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Oliver Wakefield

Director of Development and Operations

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Louise Pratley

Director of Training and Marketing

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Did you know we also have a podcast?

The Clinic Success Blueprint Podcast brought to you by the Osteo & Physio Team sharing our expert knowledge on a variety of key topics impacting private practice clinics in the UK.

The Osteo and Physio app

Our app is a unique tool created specifically to improve the customer experience and make managing appointments easier for business owners as well. It was created over three years of intense development and brings osteopathy into the future. It’s free for patients to use, offering them the ability to book in at any Osteo and Physio clinic. They can then check their appointment at any time, cancel or reschedule it. They’ll get an appointment reminder the day before as well as being able to access directions and instructions.
The app makes for a secure and hasslefree way for practitioners and associates to communicate, without the need for giving over personal contact information. For clinics, it can be also be used for contacting the entire patient group with special offers, notifications and more. We continue to be dedicated to the ongoing development of the app, and in time it will do other things as well, such as facilitating the signing of consent forms and taking payments.

Is an Osteo and Physio franchise right for you?

“Being part of the Osteo and Physio franchise has been a big positive change in my career. First of all, itʼs great to be the owner of a business and to be able to create an environment just the way I would like it to be. The procedures and systems that are in place have been surprisingly so easy to follow. For example, I was so anxious about the end of the month accounts and working out all the numbers. However, in two clicks it told me how much to pay out and it sent out all the reports within seconds! With all the boring and time-consuming procedures taken care of, I can now envision a very exciting future for my clinic with more of my time focusing on what I love more.”
Franchisee in Cullompton
Typically, there are three pathways to becoming a franchisee with Osteo and Physio. They have been designed to help you take control of your career, achieve maximum returns in respectable time frames, as well as having a support system that allows you to deliver a service you can be proud of.

Seed clinics

For graduates coming out of university and looking to start their careers, our seed clinics present an affordable business model. It should see you start with a single room enterprise and be ready to open a multi-room high street location within 12 months. Typically, the investment needed for this, depending on the location would be around £5,000 with a view to generating up to £50,000 turnover in the first year with personal income of approx £35,000 before tax (for a practitioner owner).

Conversion franchise

This pathway into joining Osteo and Physio is designed for independent practice owners who are already operating a clinic but would like to develop with the support, software, training and marketing that we are able to offer by converting to an Osteo and Physio branded branch. By doing this, it is estimated that you would be able to significantly increase your earning potential.

Graduate to high street

The third pathway to joining our franchise would suit someone already has the financial resources to invest in a high street location with three to four rooms. This would be ideal for an associate who is currently employed in the industry and who is looking to set up their own practice.

How our clinics have grown

Ottery St. Mary – Seed Clinic

150 appointments per month after one year

Graduated to a two room high street clinic after 18 months

350 appointments per month 1 year later

Total principal anticipated income of £70,000 working 4 days per week, 3 years after graduating

Cullompton – Conversion Franchise

Pre-franchise – stable business with static growth

Post-franchise – reduction of £30,000 in rent and reception costs

Reduced administrative duties

Increased profits from £10,000 per year to £40,000 per year

Ownership Of Your Market

Control over your career is what our franchise is all about. So, through our sophisticated mapping system, our franchisees are given a protected territory when they join us. That means that you are allocated a region within a radius of your franchise clinic, that no other Osteo and Physio franchisee will compete with.
We have divided the UK into territories, meaning you can start your clinic anywhere in the country. Once that territory has been taken it remains exclusively yours and no other Osteo and Physio clinic can start or advertise there.
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Would you like to find out more about becoming a franchisee?

If you are interested in joining the Osteo and Physio brand, we would love to hear from you. If you have provisional questions, feel free to contact us over the phone. Alternatively, simply fill in the application form included in this brochure, and email it to us using the information below, including a cover note to give us a bit of an idea about who you are. There’s no obligation from filling in the form, it just gives us a better idea of who you are and how we might start working together.

Letter from Mayfair Franchise

Thank you for taking the time to read the information my team and I have put together about Osteo and Physio, and the franchise offering we have created.
Having built our own successful business offering osteopathy and associated services, we know the challenges that face osteopaths who are passionate about what they do, but who are also business minded and keen to make a success of their careers. A model that frees a clinic owner to concentrate on osteopathy, takes care of the admin and maximises profitability.
More than 30,000 osteopathic consultations take place in the UK every day with this number set to rise. The global pandemic of 2020 highlighted a need for the osteopathic profession to fill the gap left by the lack of NHS GPs and physiotherapy consultations.
On top of this, the UK population has the highest incidence of joint issues and that number is only set to increase, meaning that the demand for our services continues to rise. At the moment only 3% of the population have visited an osteopath, which means that where a clinic is communicating effectively with the local public, demand would increase even faster.
By combining clinical excellence, a high street experience and leading technology, we have been able to create a model that works for us, and that we know through experience that it is also transferrable to other clinics and individuals at all stages of their careers.
I hope you find the following information useful and inspiring, but if you have any questions, please do not hesitate to get in touch using the details below.
I look forward to hearing from you,
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To those considering joining the Osteo and Physio franchise, we would like to share our own endorsement of the brand and why we believe it has the capacity to become the next leading franchise in the UK.
We have worked in the world of franchising for a long time, helping businesses in the UK, USA, Middle East and Asia, across a variety of industries, to develop successful franchise models.
Having come to know Osteo and Physio, we have been impressed by Jonathan, the team and the systems they have in place. We have been privileged to guide them in developing a model that takes the success of their existing business and builds on it to offer an option for other osteopaths to develop their own successful clinics. Central to that is a support infrastructure that is second to none, allowing you to see more financial benefit from your work, have autonomy over your career and spend more time delivering outstanding patient care instead of having all your time consumed by lengthy admin tasks.
Together, we have created a franchise model that ensures you, the franchisee, gets everything you need from the start of your franchise journey, and all the way through your franchise term.
We hope you find their proposal as interesting and inspiring as we do.
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I had been in two minds about setting up my own clinic, as I found the whole idea daunting. I had no idea where to start, and all I could think about was: So many costs, so much to organise, decisions to take etc. How to choose a venue, where to get equipment, how to recruit associates and how to manage the new and confusing financial situation were all just the tip of the iceberg. The Osteo and Physio Franchise model resolved all these issues, as well as others I hadn’t even contemplated. Besides the on-going support from Oliver and Jonathan, I was provided with a business plan that provided contacts with equipment suppliers that saved me money due to becoming part of a set up that bulk-bought, and set me up with an accountant. They provide marketing advice and materials, and Louise manages an online social media presence, and access to a wealth of exercise and self-help resources to share with patients. They also explained how and when I would know the time was right to increase the size of my clinic. The custom web portal sends me reminders of tasks I need to complete as a clinic administrator, most significant of which is processing associate payments. The whole process has been incredibly easy, and any hiccups on the way have been smoothed out thanks to Oliver and Jonathan being so available. If running your own clinic is something you are considering, then I couldn’t recommend Osteo and Physio more highly as means of achieving this.

Steve McMullen Owner of Osteo & Physio Sidmouth

Being part of the Osteo and Physio franchise has made the administrative side of running a clinic so much easier, reducing the time and effort required to do the various jobs that are essential to keeping a busy clinic running effectively. This enables you to focus your energy on patient care and associate practitioner wellbeing. It is obvious that a lot of thought has been given to the support provided by the franchise and it is something I have found invaluable in helping the clinic to flourish.

Ben Verling Owner of Osteo & Physio Tiverton and Osteo & Physio Wellington